Introduction+to+Project

Kids Are Consumers Too! Project

**Project Description **

Sometimes you feel like a nut...sometimes you don’t...You deserve a break today...Reach out and touch someone...or Just Do It! With a partner, you will choose a product to investigate. An example of a product would be tennis shoes. Using television, radio, print, and Internet sources, you will investigate how the product is advertised. Next, you will create a market research survey to determine which brand is preferred by your peers and why. You will use graphs to illustrate the gathered data. After analyzing the results of your data, you will create an advertisement for the winning product in the form of a poster and a tri-fold brochure.

Since you have discovered what the preferred brand is for your product, you need to persuade your parents to buy this product for you by writing a letter to them. As a conclusion to the project, you and your partner will create a commercial for the preferred brand that will be performed for the class and videotaped.

media type="youtube" key="s55QoIZScP4?fs=1" height="385" width="480" [|Almond Joy Commercial]

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